American Giant is an American activewear manufacturer that was founded in 2012 by Bayard Winthrop. He wanted to build a fashion brand that sold apparel that wasn’t only affordable priced and of high quality, but was also American made. Taking advantage of new technologies and the rise of e-commerce, which allowed him to sell directly to customers, he began with the production of a single piece of clothing: a hoodie. It was a big success and earned the nickname as “the greatest hoodie ever made”.
That early success, combined with continuous dedication to quality and American manufacturing, allowed the company to grow. From producing their first hoodie in California, they are currently producing a wide range of activewear and casual clothing all over the USA.
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